Campbell (2001) traces the development of feminist rhetorical scholarship and offers a feminist perspective on the field's future direction.
1. Initial feminist rhetoric work focused on recovering historical women's texts.
2. Feminist rhetorical criticism shifted in the 1990s to include critical theory. This work still included studies of historical texts, but feminist rhetorical work also shifted include mass media and television studies.
3. Women's Studies in Communication played an important role in expanding feminist rhetoric. Though many of the major national journals were still resistant to this work, feminist rhetorical scholars were publishing more and more frequently in regional journals during the 1990s.
4. At the time of writing, Campbell (2001) describes a period of work in alternative theories. Here, she describes work that attempts to define a feminine rhetorical style that works in opposition to the combative style associated with traditional rhetoric. Campbell (2001) also believes that women's practices are an important area for future research.
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